CHARLEVOIX, Mich. (Oct. 26, 2012) - Advanced Clean Air Technologies (ACAT) Global, the leader in clean air technology, will debut its extraordinary new line of metallic catalytic converter substrates at the 2012 SEMA Show, the premier automotive specialty products trade event in the world. ACAT Global will be in SEMA booth 36233.
Acquiring all technology and manufacturing assets of Delphi’s metallic catalytic converter division, ACAT Global is currently producing the world’s lightest, smallest, most cost-effective and efficient catalytic converter substrates on the market today. Delphi invested an estimated $500 million during an 18-year period to bring the technology to the point of full commercialization.
The ACAT Global lines, Platinum (international) and EPA-certified (U.S.), represent the absolute greenest and most efficient catalytic converter substrates currently being produced. The products use up to one-third less precious metals, yet still achieve the same emissions reduction while reducing sound by up to 30 decibels. ACAT’s technology raises environmental standards by improving conversion efficiency while also reducing weight through the use of fewer raw materials.
ACAT’s technology benefits the average consumer who needs a replacement catalytic converter unit to maintain compliance with today’s emissions regulations, and also offers a Platinum line of catalytic converters that meet the needs of high-performance drivers, with improved air flow, durability and engine performance over standard catalytic converter units.
ACAT’s universal catalytic converter lines cover a broad range of inlet and outlet dimensions, lengths, body diameters and horsepower ratings to meet the needs of today’s drivers.
ACAT’s patented herringbone technology is at the heart of their technological advantage. The herringbone pattern increases the surface area inside the substrate, increasing turbulence which improves reformulation of harmful emissions, the primary function of a catalytic converter. At the same time, the herringbone technology decreases backpressure, which improves airflow and engine performance.
According to ACAT Global CEO Joe A. Moch, “The impact of this patented and proprietary technology has far reaching implications, not only from a business and manufacturing perspective but, something of even greater importance – a profoundly game-changing global environmental impact.”
During the SEMA show, ACAT will display two high-performance land speed vehicles which utilize ACAT’s high-flow catalytic converter technology. The Honda 600RR motorcycle piloted by Cathy Butler to set a new world record at the Bonneville Salt Flats earlier this month will be on display. Butler, riding the ACAT-equipped Van Butler Racing 2007 Honda CBR600RR, set the new mark at 172.390 mph with no fairings or aero equipment during the Land Speed World Finals, shattering the record for gasoline-powered (class M-G) 650cc motorcycles by 10.364 mph. Cathy Butler will be in the ACAT booth at SEMA on Tuesday, Oct. 30 from 9 a.m. to noon.
ACAT’s Ferrari 575 will also be part of ACAT Global’s booth presence. A collaborative effort through Jim Busby’s JBR Motorsports, the ACAT Ferrari 575 surpassed 216 mph during the Land Speed World Finals at Bonneville. ACAT Global commissioned the project in an effort to showcase the design and technology of the corporation’s new catalytic converters, garnering immediate success metrics for this new and progressive line of metallic catalytic converter substrates.
The ACAT Global booth at SEMA will be home to appearances by Playboy model and Cybergirl Carrie Legree and Hustler lingerie model Brittany Herrera, who will sign special-edition ACAT Global posters Wed., Oct. 31 from 1:30 – 4 p.m., and also on Thur., Nov. 1 from 12:30 – 3 p.m.
SEMA Show 2012 takes place October 30 - November 2, 2012 at the Las Vegas Convention Center, located at 3150 Paradise Road, Las Vegas, NV 89109.
About ACAT Global
ACAT Global LLC of Charlevoix, Michigan, utilizes patented and proprietary technology and processes to manufacture the world’s lightest, smallest and most effective metallic catalytic converter substrates. The substrates, which use up to 30 percent less raw materials than the competition, improve efficiency while reducing pollutants emitted by internal combustion engines, fuel cells or any power source that creates emissions (from motorcycles to industrial facilities, such as power plants and oil refineries). ACAT Global strives to help clients meet their emissions reduction goals by providing solutions that comply with North American (U.S. Environmental Protection Agency and the California Air Resources Board) and worldwide emissions policies. For more information, visit www.acatglobal.com
About SEMA (Specialty Equipment Market Association)
The SEMA Show is the premier automotive specialty products trade event in the world. It draws the industry’s brightest minds and hottest products to one place, the Las Vegas Convention Center. In addition, the SEMA Show provides attendees with educational seminars, product demonstrations, special events, networking opportunities and more.
Show hours are 9:00 a.m. - 5:00 p.m. Monday to Thursday; 9:00 a.m. - 4:00 p.m. Friday, Nov. 2.
SEMA Show 2011 drew more than 60,000 domestic and international buyers. The displays are segmented into 12 sections, and a New Products Showcase featured nearly 1,500 newly introduced parts, tools and components. In addition, the SEMA Show provides attendees with educational seminars, product demonstrations, special events, networking opportunities and more. The SEMA Show is a trade-only event and not open to the general public. For more information, visit www.semashow.com